{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.brand-funnel","name":"Brand funnel","alternateName":["brand conversion funnel"],"description":"A stage model of awareness, familiarity, consideration, trial and loyalty.","disambiguatingDescription":"Here “Brand funnel” means: A stage model of awareness, familiarity, consideration, trial and loyalty.","url":"https://pitch.dog/startupwords/terms/brand-funnel/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}