{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.brand-identity","name":"Brand identity","alternateName":["identity system"],"description":"The designed verbal and visual system through which a brand presents itself.","disambiguatingDescription":"Here “Brand identity” means: The designed verbal and visual system through which a brand presents itself.","url":"https://pitch.dog/startupwords/terms/brand-identity/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}