{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.brand-promise","name":"Brand promise","alternateName":["customer promise"],"description":"The central experience or benefit a brand commits to deliver consistently.","disambiguatingDescription":"Here “Brand promise” means: The central experience or benefit a brand commits to deliver consistently.","url":"https://pitch.dog/startupwords/terms/brand-promise/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}