{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.brand-salience","name":"Brand salience","alternateName":["mental availability"],"description":"The ease and likelihood with which a brand comes to mind in relevant buying situations.","disambiguatingDescription":"Here “Brand salience” means: The ease and likelihood with which a brand comes to mind in relevant buying situations.","url":"https://pitch.dog/startupwords/terms/brand-salience/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}