{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.brand","name":"Brand","alternateName":["commercial brand"],"description":"The network of meanings, expectations and recognisable signals associated with an organisation, product or person.","disambiguatingDescription":"Here “Brand” means: The network of meanings, expectations and recognisable signals associated with an organisation, product or person.","url":"https://pitch.dog/startupwords/terms/brand/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}