{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.corporate-brand","name":"Corporate brand","alternateName":["company brand"],"description":"The brand attached to the organisation itself rather than only its products.","disambiguatingDescription":"Here “Corporate brand” means: The brand attached to the organisation itself rather than only its products.","url":"https://pitch.dog/startupwords/terms/corporate-brand/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}