{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.line-extension","name":"Line extension","alternateName":["range extension"],"description":"A new variant introduced within an existing product category and brand.","disambiguatingDescription":"Here “Line extension” means: A new variant introduced within an existing product category and brand.","url":"https://pitch.dog/startupwords/terms/line-extension/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}