{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.message-testing","name":"Message testing","alternateName":["copy testing"],"description":"Research comparing how audiences understand or respond to alternative messages.","disambiguatingDescription":"Here “Message testing” means: Research comparing how audiences understand or respond to alternative messages.","url":"https://pitch.dog/startupwords/terms/message-testing/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}