{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.supply-side-platform","name":"Supply-side platform","alternateName":["SSP"],"description":"Software enabling publishers to manage and sell digital inventory.","disambiguatingDescription":"Here “Supply-side platform” means: Software enabling publishers to manage and sell digital inventory.","url":"https://pitch.dog/startupwords/terms/supply-side-platform/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}