{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"marketing.woke-washing","name":"Woke-washing","alternateName":["performative activism"],"description":"Pejorative term for performative use of social-justice language without material commitment.","disambiguatingDescription":"Here “Woke-washing” means: Pejorative term for performative use of social-justice language without material commitment.","url":"https://pitch.dog/startupwords/terms/woke-washing/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}