{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"product.minimum-marketable-product","name":"Minimum marketable product","alternateName":["MMP"],"description":"The smallest product that can be sold or launched credibly to a target market.","disambiguatingDescription":"Here “Minimum marketable product” means: The smallest product that can be sold or launched credibly to a target market.","url":"https://pitch.dog/startupwords/terms/minimum-marketable-product/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}