{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"revenue.founder-led-sales","name":"Founder-led sales","alternateName":["founder sales"],"description":"Early-stage selling performed primarily by founders to learn the market and win initial customers.","disambiguatingDescription":"Here “Founder-led sales” means: Early-stage selling performed primarily by founders to learn the market and win initial customers.","url":"https://pitch.dog/startupwords/terms/founder-led-sales/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}