{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"strategy.bcg-matrix","name":"BCG matrix","alternateName":["growth-share matrix"],"description":"A portfolio framework classifying businesses by market growth and relative market share.","disambiguatingDescription":"Here “BCG matrix” means: A portfolio framework classifying businesses by market growth and relative market share.","url":"https://pitch.dog/startupwords/terms/bcg-matrix/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}