{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"strategy.behavioural-segmentation","name":"Behavioural segmentation","alternateName":["behavioral segmentation"],"description":"Grouping customers by actions such as usage, loyalty, purchase or response.","disambiguatingDescription":"Here “Behavioural segmentation” means: Grouping customers by actions such as usage, loyalty, purchase or response.","url":"https://pitch.dog/startupwords/terms/behavioural-segmentation/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}