{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"strategy.market-development","name":"Market development","alternateName":["market expansion"],"description":"Growth by taking existing products into new markets or customer groups.","disambiguatingDescription":"Here “Market development” means: Growth by taking existing products into new markets or customer groups.","url":"https://pitch.dog/startupwords/terms/market-development/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}