{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"strategy.market-penetration.strategy-market-models-market-sizing","name":"Market penetration","alternateName":["penetration rate"],"description":"The extent to which a product or service is used by the potential customer population.","disambiguatingDescription":"Here “Market penetration” means: The extent to which a product or service is used by the potential customer population.","url":"https://pitch.dog/startupwords/terms/market-penetration--strategy-market-penetration-strategy-market-models-market-sizing/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}