{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"strategy.needs-based-segmentation","name":"Needs-based segmentation","alternateName":["need-state segmentation"],"description":"Grouping customers by the outcomes, problems or needs that drive choice.","disambiguatingDescription":"Here “Needs-based segmentation” means: Grouping customers by the outcomes, problems or needs that drive choice.","url":"https://pitch.dog/startupwords/terms/needs-based-segmentation/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}