{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"strategy.new-market","name":"New market","alternateName":["market expansion area"],"description":"A customer, geographic or category arena not previously served by the organisation.","disambiguatingDescription":"Here “New market” means: A customer, geographic or category arena not previously served by the organisation.","url":"https://pitch.dog/startupwords/terms/new-market/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}