{"@context":"https://schema.org","@type":"DefinedTerm","identifier":"strategy.value-proposition-canvas","name":"Value Proposition Canvas","alternateName":["VPC"],"description":"A framework linking customer jobs, pains and gains with products, pain relievers and gain creators.","disambiguatingDescription":"Here “Value Proposition Canvas” means: A framework linking customer jobs, pains and gains with products, pain relievers and gain creators.","url":"https://pitch.dog/startupwords/terms/value-proposition-canvas/","inDefinedTermSet":"https://pitch.dog/startupwords/","edition_status":"research-preview","family_version":"0.18.0","machine_readable_notice":"Definitions are educational reference material. Context, jurisdiction and professional practice may change the correct interpretation."}