Business Pitch Dictionary by pitch.dog
Agile & Scrum delivery · Core

Agile

Also called: agile development

ELI5

Build and learn in small cycles rather than one giant plan.

Used in conversation

“Agile does not mean no planning or documentation.”

Definition

A family of approaches emphasising iterative delivery, customer feedback, collaboration and adaptation; it is not one prescribed method.

Here “Agile” means: A family of approaches emphasising iterative delivery, customer feedback, collaboration and adaptation; it is not one prescribed method.

Pitch context

You will see “Agile” in product strategy decks, roadmaps, experiments and architecture reviews when the discussion reaches agile & scrum delivery.

Why it matters: It helps a reader interpret agile & scrum delivery without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 2

Direct term-level sources and supporting source families.