Business & revenue models · Working
Brokerage model
Also called: broker model
ELI5
The business gets paid for bringing parties together.
Used in conversation
“The brokerage model depends on trust and deal flow.”
Definition
A model earning fees for matching, negotiating or executing transactions between parties.
Here “Brokerage model” means: A model earning fees for matching, negotiating or executing transactions between parties.
Pitch context
You will see “Brokerage model” in strategy decks, market analyses, business plans and planning workshops when the discussion reaches business & revenue models.
Why it matters: It helps a reader interpret business & revenue models without confusing the measure, decision, role or evidence being discussed.
Sources & evidence · 5
Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.
- Strategyzer — Business Model Canvas resourcesSupporting source family · practitioner · checked 2026-08-16
- Strategyzer — Value Proposition Canvas resourcesSupporting source family · practitioner · checked 2026-08-16
- LEANSTACK — Lean CanvasSupporting source family · practitioner · checked 2026-08-16
- U.S. Department of Justice Antitrust Division — Herfindahl-Hirschman IndexSupporting source family · primary · checked 2026-08-16
- U.S. Census Bureau — Business and economy dataSupporting source family · primary · checked 2026-08-16