Business Pitch Dictionary by pitch.dog
Greenwashing, evidence & assurance · Core

Data estimate

Also called: estimated ESG data

ELI5

A value derived when direct measurement is unavailable.

Used in conversation

“Do not describe data estimate as assured beyond the scope of the engagement.”

Pitch context

You will see “Data estimate” in sustainability reports, impact decks, climate plans and assurance materials when the discussion reaches greenwashing, evidence & assurance.

Why it matters: In greenwashing, evidence & assurance, a loose definition can change rights, obligations, approval, disclosure or enforceability.

Caution

Meaning, enforceability and required process vary by jurisdiction and agreement; this definition is not legal advice.

Sources & evidence · 4

Direct term-level sources and supporting source families.