Business Pitch Dictionary by pitch.dog
Sales forecasting & productivity · Core

Hockey-stick forecast

Also called: back-loaded forecast

ELI5

A plan in which a disproportionate share of performance is expected near the end of a period.

Used in conversation

“How are we defining hockey-stick forecast in this deck?”

Pitch context

You will see “Hockey-stick forecast” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches sales forecasting & productivity.

Why it matters: It helps a reader interpret sales forecasting & productivity without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.