Business Pitch Dictionary by pitch.dog
Business & revenue models · Core

Licensing model

Also called: licence model, license model

ELI5

Others pay for permission to use something the company owns.

Used in conversation

“The licensing model needs clear territory, term and permitted use.”

Definition

A model charging others for permission to use intellectual property, technology, data or a brand.

Here “Licensing model” means: A model charging others for permission to use intellectual property, technology, data or a brand.

Pitch context

You will see “Licensing model” in strategy decks, market analyses, business plans and planning workshops when the discussion reaches business & revenue models.

Why it matters: It helps a reader interpret business & revenue models without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 5

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.