Business Pitch Dictionary by pitch.dog
Pricing & commercial packaging · Working

Perpetual licence

Also called: perpetual license

ELI5

A licence permitting continued use without recurring licence expiry, subject to its terms.

Used in conversation

“Can we model perpetual licence across the main usage scenarios?”

Pitch context

You will see “Perpetual licence” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches pricing & commercial packaging.

Why it matters: It helps a reader interpret pricing & commercial packaging without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.