Business Pitch Dictionary by pitch.dog
Pricing & commercial packaging · Core

Price point

Also called: price level

ELI5

A specific price at which an offer is presented.

Used in conversation

“The pricing slide needs to separate price point from the commercial assumptions around it.”

Pitch context

You will see “Price point” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches pricing & commercial packaging.

Why it matters: It helps a reader interpret pricing & commercial packaging without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.