Business Pitch Dictionary by pitch.dog
Sales forecasting & productivity · Core

Quota

Also called: sales target

ELI5

A target assigned to a salesperson, team or territory for a period.

Used in conversation

“Compare quota with the same cohort and period before drawing a conclusion.”

Pitch context

You will see “Quota” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches sales forecasting & productivity.

Why it matters: It helps a reader interpret sales forecasting & productivity without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.