Business Pitch Dictionary by pitch.dog
Enterprise risk & controls · Core

Reputational risk

Also called: reputation risk

ELI5

Risk that stakeholder perceptions reduce trust, access or value.

Used in conversation

“Can we separate the likelihood of reputational risk from its potential impact?”

Pitch context

You will see “Reputational risk” in board papers, contracts, policies, risk registers and compliance reports when the discussion reaches enterprise risk & controls.

Why it matters: In enterprise risk & controls, a loose definition can change rights, obligations, approval, disclosure or enforceability.

Caution

Meaning, enforceability and required process vary by jurisdiction and agreement; this definition is not legal advice.

Connected terms

  • Reputation riskThe search label “Reputation risk” can route to both entries.
Sources & evidence · 3

Direct term-level sources and supporting source families.