Sales forecasting & productivity · Core
Sales productivity
Also called: seller productivity
ELI5
Output achieved relative to sales resources, time or cost.
Used in conversation
“How are we defining sales productivity in this deck?”
Pitch context
You will see “Sales productivity” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches sales forecasting & productivity.
Why it matters: It helps a reader interpret sales forecasting & productivity without confusing the measure, decision, role or evidence being discussed.
Sources & evidence · 2
Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.
- U.S. Small Business Administration — Write your business planSupporting source family · primary · checked 2026-08-16
- IFRS Foundation — IFRS GlossarySupporting source family · primary · checked 2026-08-16