Business Pitch Dictionary by pitch.dog
Business & revenue models · Core

Subscription model

Also called: recurring subscription

ELI5

Customers pay regularly to keep access.

Used in conversation

“The subscription model works only if value recurs after the first month.”

Definition

A model charging customers periodically for continued access to a product or service.

Here “Subscription model” means: A model charging customers periodically for continued access to a product or service.

Pitch context

You will see “Subscription model” in strategy decks, market analyses, business plans and planning workshops when the discussion reaches business & revenue models.

Why it matters: It helps a reader interpret business & revenue models without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 5

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.