Business & revenue models · Core
Tiered pricing
Also called: price tiers
ELI5
Customers choose between different packages.
Used in conversation
“Each tier should serve a recognisable customer need.”
Definition
A model offering several packages at different prices, limits or feature sets.
Here “Tiered pricing” means: A model offering several packages at different prices, limits or feature sets.
Pitch context
You will see “Tiered pricing” in strategy decks, market analyses, business plans and planning workshops when the discussion reaches business & revenue models.
Why it matters: It helps a reader interpret business & revenue models without confusing the measure, decision, role or evidence being discussed.
Connected terms
- Tiered pricingThe same visible label “Tiered pricing” names different concepts.
Sources & evidence · 5
Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.
- Strategyzer — Business Model Canvas resourcesSupporting source family · practitioner · checked 2026-08-16
- Strategyzer — Value Proposition Canvas resourcesSupporting source family · practitioner · checked 2026-08-16
- LEANSTACK — Lean CanvasSupporting source family · practitioner · checked 2026-08-16
- U.S. Department of Justice Antitrust Division — Herfindahl-Hirschman IndexSupporting source family · primary · checked 2026-08-16
- U.S. Census Bureau — Business and economy dataSupporting source family · primary · checked 2026-08-16