Business Pitch Dictionary by pitch.dog
Startup stages & company states · Specialist

Zebra company

Also called: zebra startup

ELI5

A company seeking both sustainable business and social value.

Used in conversation

“The zebra-company label still needs concrete governance and economics.”

Definition

A mission-oriented business framed as balancing sustainable economics and social benefit, often contrasted with unicorn growth logic.

Here “Zebra company” means: A mission-oriented business framed as balancing sustainable economics and social benefit, often contrasted with unicorn growth logic.

Pitch context

You will see “Zebra company” in fundraising decks, data rooms, term sheets and investor conversations when the discussion reaches startup stages & company states.

Why it matters: It helps a reader interpret startup stages & company states without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 5

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.