Pitch Dictionary by pitch.dog
Page structure & editorial elements · Working

Microcopy

Also called: interface copy

ELI5

Small functional text such as labels, instructions, buttons, tooltips or navigation.

Used in conversation

“The next layout pass needs to make the microcopy clearer.”

Pitch context

You may encounter “Microcopy” in pitch materials & presentation design conversations or materials.

Why it matters: Tells you what document, visual asset or file someone is asking for or reviewing.

Sources & evidence · 5

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.