Preparation, rehearsal & delivery · Core

Pitch voice

ELI5

The distinctive personality and point of view of the pitch itself.

Used in conversation

“The team needs to agree how to handle pitch voice before the call.”

Definition

The distinctive verbal personality and point of view carried by a pitch, ideally related to the project rather than generic sales language.

Here “Pitch voice” means: The distinctive verbal personality and point of view carried by a pitch, ideally related to the project rather than generic sales language.

Pitch context

You may hear “Pitch voice” while preparing, delivering or following up a pitch.

Why it matters: Helps you understand how projects are presented, submitted, discussed and followed up.

Sources & evidence · 6

Direct term-level sources and supporting source families.