Pitch Dictionary by pitch.dog
Notes, standards & delivery · Working

Programming executive

Also called: programming exec

ELI5

An executive involved in selecting, scheduling, developing or managing shows for a buyer.

Used in conversation

“The programming executive needs the latest materials before the next development meeting.”

Definition

An executive involved in selecting, scheduling, developing or managing programmes for a buyer.

Here “Programming executive” means: An executive involved in selecting, scheduling, developing or managing programmes for a buyer.

Pitch context

You may encounter this in a series pitch, pilot process, writers' room or commissioning conversation.

Why it matters: Explains how series are structured, staffed, commissioned, produced and released.

Sources & evidence · 12

Direct term-level sources and supporting source families.