Pitch Dictionary by pitch.dog
Proof, sizzles & pitch media · Core

Work sample

ELI5

Existing work used to show the team’s voice, skill or suitability.

Used in conversation

“The deck should use the work sample consistently rather than as decoration.”

Definition

Existing creative work submitted to demonstrate the team's voice, craft or suitability, whether or not it belongs to the new project.

Here “Work sample” means: Existing creative work submitted to demonstrate the team's voice, craft or suitability, whether or not it belongs to the new project.

Pitch context

This names a document, asset or development step that can appear in a pitch package.

Why it matters: Tells you what document, visual asset or file someone is asking for or reviewing.

Connected terms

  • Proof of conceptA proof of concept tests this project’s idea or method; a work sample demonstrates the creator’s prior ability.
Sources & evidence · 7

Direct term-level sources and supporting source families.