Business Pitch Dictionary by pitch.dog
Sales process & qualification · Core

Consultative selling

Also called: advisory selling

ELI5

A sales approach based on inquiry, diagnosis and advice rather than a product-first pitch.

Used in conversation

“The account plan should show how consultative selling affects the next step.”

Pitch context

You will see “Consultative selling” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches sales process & qualification.

Why it matters: It helps a reader interpret sales process & qualification without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.