Buyer, account & deal roles · Specialist

House account

Also called: company account

ELI5

An account managed centrally rather than assigned to an individual salesperson or partner.

Used in conversation

“Who can verify house account on the buyer’s side?”

Pitch context

You will see “House account” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches buyer, account & deal roles.

Why it matters: It helps a reader interpret buyer, account & deal roles without confusing the measure, decision, role or evidence being discussed.

Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.