Business Pitch Dictionary by pitch.dog
Sales process & qualification · Core

Qualification

Also called: deal qualification

ELI5

Evaluating whether an opportunity is real, relevant and worth pursuing.

Used in conversation

“Who can verify qualification on the buyer’s side?”

Pitch context

You will see “Qualification” in go-to-market plans, sales forecasts, account reviews and commercial proposals when the discussion reaches sales process & qualification.

Why it matters: It helps a reader interpret sales process & qualification without confusing the measure, decision, role or evidence being discussed.

Connected terms

  • QualificationThe same visible label “Qualification” names different concepts.
Sources & evidence · 2

Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.