Strategic choices & advantage · Working
Turnaround
Also called: business turnaround
ELI5
A plan to rescue and improve a struggling organisation.
Used in conversation
“The turnaround prioritises cash, customers and operating discipline.”
Definition
A programme intended to stabilise and improve a distressed or underperforming organisation.
Here “Turnaround” means: A programme intended to stabilise and improve a distressed or underperforming organisation.
Pitch context
You will see “Turnaround” in strategy decks, market analyses, business plans and planning workshops when the discussion reaches strategic choices & advantage.
Why it matters: It helps a reader interpret strategic choices & advantage without confusing the measure, decision, role or evidence being discussed.
Sources & evidence · 5
Supporting source families. This entry is an editorial synthesis rather than a quotation from one canonical glossary.
- Strategyzer — Business Model Canvas resourcesSupporting source family · practitioner · checked 2026-08-16
- Strategyzer — Value Proposition Canvas resourcesSupporting source family · practitioner · checked 2026-08-16
- LEANSTACK — Lean CanvasSupporting source family · practitioner · checked 2026-08-16
- U.S. Department of Justice Antitrust Division — Herfindahl-Hirschman IndexSupporting source family · primary · checked 2026-08-16
- U.S. Census Bureau — Business and economy dataSupporting source family · primary · checked 2026-08-16