Pitch Dictionary by pitch.dog
Director search, rosters & representation · Core

Director call

Also called: creative call, chemistry call

ELI5

A conversation where the agency explains the brief and the director explores their approach.

Used in conversation

“Put every approval point into the director call agenda.”

Definition

A conversation in which the agency or client explains the brief and the director explores the idea before writing a treatment.

Here “Director call” means: A conversation in which the agency or client explains the brief and the director explores the idea before writing a treatment. Other meanings are stored as separate sense entries and must be chosen explicitly.

Pitch context

You may hear “Director call” while preparing, delivering or following up a pitch.

Why it matters: Helps interpret the brief, director treatment, bid, award, production process and campaign deliverables.

Connected terms

Sources & evidence · 5

Direct term-level sources and supporting source families.