Pitch Dictionary by pitch.dog
Proof, sizzles & pitch media · Core

Pitch trailer

Also called: concept trailer

ELI5

A trailer-like audiovisual pitch that creates an authored impression of a project before the finished work exists.

Used in conversation

“Let’s review the pitch trailer on both screen and PDF.”

Pitch context

This names a document, asset or development step that can appear in a pitch package.

Why it matters: Tells you what document, visual asset or file someone is asking for or reviewing.

Connected terms

  • SizzleA sizzle prioritises persuasive energy; a pitch trailer behaves more like an authored trailer for an unmade work.
  • Teaser documentA pitch trailer is moving image; a teaser document is a short written or designed preview.
Sources & evidence · 6

Direct term-level sources and supporting source families.