Pitch Dictionary by pitch.dog
Pitch formats & situations · Core

Elevator pitch

Also called: short pitch, quick pitch

ELI5

A very short spoken pitch that explains the project and its hook quickly.

Used in conversation

“Let’s prepare for questions about elevator pitch before the meeting.”

Definition

A deliberately brief spoken version of a project, usually built around its central situation, character, conflict and hook.

Here “Elevator pitch” means: A deliberately brief spoken version of a project, usually built around its central situation, character, conflict and hook.

Pitch context

You may hear “Elevator pitch” while preparing, delivering or following up a pitch.

Why it matters: Helps you understand how projects are presented, submitted, discussed and followed up.

Sources & evidence · 6

Direct term-level sources and supporting source families.