Genre, tone, theme & meaning · Core
Mood
Also called: atmosphere
ELI5
The feeling a scene or project creates in the audience.
Used in conversation
“The pitch names the mood, but the story still needs to prove it.”
Definition
The emotional atmosphere created for the audience at a particular moment or across a work.
Here “Mood” means: The emotional atmosphere created for the audience at a particular moment or across a work. Other meanings are stored as separate sense entries and must be chosen explicitly.
Pitch context
Use this when a deck or treatment needs to describe the people, world, tone or audience promise precisely.
Why it matters: Helps describe how a story works on the page and how its dramatic parts fit together.
Connected terms
Sources & evidence · 6
Direct term-level sources and supporting source families.
- Film Independent — Episodic Lab Application and Project MaterialsDirect source · institutional · checked 2026-08-14
- pitch.dog — Pitch Dictionary Deep Research SynthesisDirect source · practitioner · checked 2026-08-14
- Screen Australia — Story Documents: DramaDirect source · institutional · checked 2026-08-14
- Scriptnotes / John August — Pitching Television, or Being a Passionate WidgetDirect source · practitioner · checked 2026-08-14
- Screen Australia — What is a Synopsis? An Outline? A Treatment?Supporting source family · institutional · checked 2026-08-14
- ScreenSkills — Online Learning Glossary and Job ProfilesSupporting source family · institutional · checked 2026-08-14