Pitch Dictionary by pitch.dog
Core pitch documents · Core

Pitch package

Also called: package, pitch materials

ELI5

The full bundle of materials sent or shown as part of a pitch.

Used in conversation

“The pitch package includes the deck, pilot, bios and a short sizzle.”

Definition

The complete set of materials used together to present a project, which may include a script, deck, bible, reel, attachments and status information.

Here “Pitch package” means: The complete set of materials used together to present a project, which may include a script, deck, bible, reel, attachments and status information. The core meaning is stable, but role, authority or workflow changes by context below.

Pitch context

This names a document, asset or development step that can appear in a pitch package.

Why it matters: Tells you what document, visual asset or file someone is asking for or reviewing.

Connected terms

  • Pitch deckA pitch deck is one presentation document; a pitch package is the wider bundle of materials sent with or around it.
  • LookbookA lookbook may be included as a separate or embedded package component.
Sources & evidence · 8

Direct term-level sources and supporting source families.